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Your business in Danglish

Growth business recently reported on Oban’s analysis of ‘Danglish’ as a useful language tool for targetting the vast potential market of internet surfers living in Denmark.

Only six days left in Oban’s Face of Global Search competition

Every 15^th player to play the Face of Global Search game will win a bottle of champagne in addition to being entered into the original prize draw.

But hurry - there’s only six days left to throw your virtual suitcase around.

The game has players attempt to toss their suitcase to a portal which transports them to the next level in another part of the world.

Players are eligible to win either £150 or £100 worth of travel vouchers just for playing. Those who finish the game are eligible for the big prize - £250 worth of travel vouchers.

During the game, players are asked multiple choice questions about how they use the internet to book their holidays.

Those who are curious about what Oban has discovered as its database of answers matures should check out the video that they put together at the game’s website: www.faceofglobalsearch.com.

The competition ends July 23^rd.

http://www.theretailbulletin.com/news/

European online retailers ready for language challenge

By Greig Holbrook

Recently The Retail Bulletin reported that many business websites are ill-equipped to deal with cross-border e-commerce.

This article looks at multilingual online retailing could help these businesses deal with this challenge, and even thrive.

Nearly two-thirds of European retailers say they are ready to carry out transactions in more than one language. However, only one third of EU consumers say they are willing to purchase goods and services in another language, according to the European Commission’s Eurobarometer report. (more…)

www.m-travel.com/news

Travellers on Tape

Oban’s short documentary about online travel search behaviour surprised even them.

It’s their most visual endeavour to put a human face on global search. Oban Multilingual’s short video, filmed in England’s capital, captures international travellers at their most candid.

Oban conducted interviews with individuals from over 40 countries. The Oban team wanted to find out how the travellers were using the internet to search.

The team was surprised to have not found the answers they expected. But after a careful review of the footage, the light bulb went on.

The video is available to watch at www.faceofglobalsearch.com.

The ending reveals the paradoxical conclusion that emerged after a long day of interviews.

While you’re at the site, check out the Face of Global Search game. There’s only two weeks left to throw your virtual suitcase around to win prizes.

Make sure to play soon or you’ll miss out on the £250 travel voucher draw.

Ten days left in the Face of Global Search competition

Hurry up and get your game on. There’s only two weeks left to throw your virtual suitcase around in Oban’s flash competition game.

The game has players attempt to toss their suitcase to a portal which transports them to the next level in another part of the world.

Players are eligible to win either £150 or £100 worth of travel vouchers just for playing. Those who finish the game are eligible for the big prize - £250 worth of travel vouchers.

During the game, players are asked multiple choice questions about how they use the internet to book their holidays.

Those who are curious about what Oban has discovered as its database of answers matures should check out the video that they put together at the game’s website: www.faceofglobalsearch.com.

The competition ends July 23rd.