Dragons take over Brighton

October 16th, 2008

Self-described Sussex dragon Carol Joy discusses the recent Sussex Enterprise Annual Business conference.

Wow – a plethora of dragons….. Chinese dragons; James Caan (speaker) and me (certified Sussex dragon). Brighton has been overwhelmed.

Oban was at the Sussex Enterprise bash today and attended the International Trade sessions – really interesting stuff on China and Russia. Striking how business-like Universities and colleges have become. Chichester College has successfully targeted Chinese, Japanese and Korean students, and is aware of the growing importance of the internet and the word-of-mouth (blogs) sources of student acquisition… Oban Multilingual was mentioned in the International Trade sessions, and we hope that budding exporters were listening to the message that culture-specific marketing is key.

-Carol

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