News Site finds Potential in Greek Online Market
February 17th, 2009
By Nikolaos Giannakaros, Search Team Greece
Grecians are flocking to a news website written, read and based in Greek culture. And you’ve probably never heard of it.
Cosmo.gr is now one of the top sites in Greece. Structured as a news, entertainment and lifestyle site, its aim is to inform those Grecians who want to learn quickly and easily what’s happening in Greece and the world.
Cosmo has managed to find a gap in the market. English sites like the BBC tend to have very little Greek content, whereas Cosmo constantly updates its site with breaking national and international news.
Its target audience is purely Greek, but not aimed at any particular gender or age group.
According to Alexa, the site has 68,501 daily page views. Not surprisingly, 90 percent of its readership is based in Greece, however small percentages (presumably Greek expats) are located in the UK, US and other countries.
www.websiteoutlook.com/www.cosmo.gr
