news-blogs

News

May15

Upcoming conferences and exclusive speaking sessions

Posted in: News

Catch Oban Multilingual and partner brand GlobalMaxer at one of the upcoming conference events this summer! Featuring exclusive speaking sessions on the latest news on global SEM and cultural conversions from our experts. It’ll be a great chance to boost your understanding of the benefits of international digital marketing. In addition, our sales team will be on hand to answer any queries you may have regarding your existing global digital marketing activity or potential international plans. With a range of services in global SEO, global PPC, international social media, global market research, cultural conversions and bespoke training services, Oban Multilingual and GlobalMaxer, have a variety of services to suit your global digital marketing needs.

Apr30

New IDF Berlin date announced!

Posted in: News, Events, April 2013, April 2013

The International Digital Forum (IDF) returns for the first event of 2013 in Berlin, Germany. Held on Tuesday 11th June at the Altes Haus Ungarn, this one day conference and networking event features talks from some of the world’s leading international digital marketing experts, including Red Bull X-Fighters Community, Google Germany Gmbh, Oban Multilingual and GlobalMaxer*. With plenty of entertainment provided after the talks, including live music from Mark Lowndes and Queen Yahna, plus BBQ and drinks, it’s not to be missed!

Apr30

Oban Multilingual’s exclusive talk at the EAIE Academy

Posted in: News, Blogs

Oban Multilingual, gave an exhilarating talk on Global SEO at the bi-annual European Association for International Education (EAIE) Academy event, held at Birmingham University. Headed up by Oban Multilingual’s Account Director, Jon Murphy, the 90 minute workshop illustrated how education establishments can attract prospective, overseas students using Multilingual SEO as part of their digital marketing strategy.

Mar26

Oban Multilingual at the Internet Retailing Expo 2013

Posted in: News, Blogs, March 2013

Image credit: Internet Retailing Expo

Oban Multilingual and partner brand GlobalMaxer recently attended the Internet Retailing Expo at the NEC, Birmingham. Held over two days, the event was a fantastic opportunity to see us in person to chat about international search and cultural conversion opportunities

Mar18

Russia’s online revolution - search and online trends

Posted in: News, Blogs, March 2013

Image credit: Russian Rulers

The first step to mastering SEO in Russia is to shake off any preconceptions and approach it from a localised perspective. This enormous and upwardly mobile country has one of the most active online populations in the world. ComScore estimated user figures to be around 62 million in 2012 – that's 44.3% of the total population[1]. This figure shows huge potential for targeting e-commerce consumers in Russia; something your business should possibly be taking advantage of.
Mar14

Behind the Great Firewall of China

Posted in: News, March 2013

As the second largest economy in the world[1] China has long been the focus for international commerce, specifically for the last thirty years[2]. As the West deals with economic difficulties, China increases its economic appetite, reportedly growing by 7.90% in the fourth quarter of 2012[3].