At OBAN we are constantly on the lookout for changes in the online market place and for opportunities which may open up for our clients.  Our online task force are busy squirrelling away and looking at these new services and creating business cases to test the validity of the investments needed by our customers (Google +1 for instance).

We are often asked by our clients whether social media is worth the investment, what size the opportunity is in Europe and if is the right time to make the leap?

So, I have put together some of the key points regarding social media and why in 2011/2012 this can not be ignored by businesses- and for those that do they will be doing so at their own peril!

The free and open source web browser Mozilla announced at the beginning of February that the Internet browser Firefox will soon be available in Quechua, a native South American language that is spoken in the Andes. Today approximately 4 million people speak Quechua in Peru, according to estimates.