Your weekly update on global marketing trends.
Operating multiple digital markets can challenge the most experienced managers. From online consumer behavioural patterns to internet usage and platform engagement, each country can differ greatly. All too often, a
Jack Ma, the founder of China’s biggest ecommerce company – Alibaba Group Holding Ltd – recently announced the next five years will see the most exciting changes in China’s e-commerce
If we said ‘Vkontakte’, would you know what it meant? How about ‘Odnoklassniki’? If not, you should read on to fill in the gaps of your Russian social media knowledge.
This spring we were writing about the shift of power between Facebook and Orkut in Brazil. Then the home of the world famous Carnivale overtook India as the second biggest
Last week, Baidu followed in Google’s footsteps by launching a social media driven recommendations feature for its search engine. According to thenextweb.com, Baidu users can now rank search results with
I came across this rather beautiful info-graphic recently and thought I’d share it with anybody who hasn’t seen it yet. The work of Facebook intern Paul Butler – this map visualises the connections between Facebook friends across the world.
The number of web users in Latin America continues to grow yearly at an impressive rate. Social media has proved especially popular among latinos with Argentina, Brazil and Mexico joining the global top ten social consumers in under two years.