Market Research


Key Facts :

Users are three times more likely to buy online when addressed in their local language.

In India, online shoppers have increased from 11.9 million to 19.1 million, a staggering push of 8 million extra shoppers in just one year

In Asia, B2C online travel sales between 2006-2007 have increased by 49.5%

Overseas Market Research

New Markets

When companies want to expand their overseas sales into new markets online, it needs to be planned carefully. Our teams across the world provide companies with a comprehensive understanding of which markets to target and advice on the best approach to market themselves online.

We offer two types of research: standard and advanced, both of which give companies the evidence they need before expanding into new territories abroad.



Existing Markets

Whether you sell direct to your consumer through your site or through overseas agents and distributors, you must make sure your international web marketing is operating as effectively as possible in those markets that you are targeting.

If your company sells directly, is your web site as effective as possible for bringing and converting sales? If you work through agents, is their online campaign on your behalf making the best use of current strategies and methods?

Our teams will analyse your current online performance and see if it can be improved country by country, market by market.




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Face of global search competition


latest news : oban podcast

Travel Trade Gazette reports on Oban’s sneak preview of Face of Global Search competition results.

E-Hotelier reports that Oban Multilingual has released a preview of the results for its Face of Global Search competition.

This role requires you to sell multilingual search engine marketing (SEM) and search engine optimisation (SEO) products to businesses…

East Midlands’ tourism has seen a vast increase in international tourists since it was optimised in German, French and Dutch.

Play this fun flash game to enter our online competition - be the Face of Global Search!



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